Privacy policy for the Smart Business Modeler©

We are pleased about your interest in our services. The Smart Business Modeler©, Palma de Cima, Travessa de Cima, 1649-023 Lisboa (hereafter SBM) takes the protection of your personal data very seriously. We want you to know how we manage and use your information.

Data protection

The use of our website is possible without providing any personal data. If you use our contact form, we use the data exclusively for the communication of your request. Data is not available to third parties.

Protection of personal data

Both, SBM and our partners, have taken technical and organizational measures to ensure that data protection rules are respected. All employees of the SBM are committed to the observance of data secrecy. This obligation applies beyond the end of the employment relationship.

Data security

All SBM systems in which your personal data are stored and processed are protected by rigorous measures and are only accessible to the management and the head of IT. Data is not passed on to third parties and strictly prohibited by all employees.


You can revoke your voluntary consent to the appropriate storage and use of your personal data at any time with the effect for the future. Please send the revocation to The relevant data will be deleted immediately.

Access logging

This website uses Google Analytics, a web analytics service provided by Google, Inc. (“Google”). Google Analytics uses so-called “cookies”, text files which are stored on your computer and which allow an analysis of the use of the website by you. The information generated by the cookie about your use of this website is generally transmitted to a Google server and stored there. However, in the case of the activation of IP anonymization on this website, your IP address will be abbreviated by Google within the Member States of the European Union or in other states of the European Economic Area. Only in exceptional cases will the full IP address be transferred to a Google server in the US and abbreviated there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity, and to provide other services related to website usage and internet usage to the website operator. The IP address provided by your browser as part of Google Analytics will not be merged with other Google data. You can prevent cookies from being saved by setting your browser software accordingly; however, we would like to point out that in this case you may not be able to fully utilize all the functions of this website. In addition, you may prevent Google from tracking the data generated by the cookies and related to your use of the website (including your IP address), as well as the processing of this data by Google in the following link: to download and install the available browser plugin.

For more information, see or go to (general information about Google Analytics and Data Protection).

Data usage / user profiles

The use of the contents and offers of the SBM is not evaluated per user. It is stored only by the logging of the IP address. This means that the SBM does not create personal user profiles (e.g. by making use of pseudonyms) at any point in time. The matching of your personal data with the data from the access log via the IP address for the purpose of creating a personal user profile is not possible.

If you have received access to a SBM service from your employer, only selected anonymized and aggregated usage data will be shared with the company. Conclusions on individual persons’ usage behaviour cannot be drawn in any way.

The utilization behaviour of all users is evaluated on the basis of the stored data exclusively in an anonymous manner and exclusively for scientific-statistical purposes as well as for the purpose of the optimization and further development of our online services. We do not pass this data on to third parties. The sale or rental of these data is also excluded.